Behind The Scenes Of The
"Untamed Collection"
The Untamed Collection is my expression of the raw, chaotic beauty found in nature and wildlife. When I think of something that embodies both chaos and beauty, leopards immediately come to mind..their elegance, power, and unpredictability inspire me deeply. I designed these hoodies with that same energy in mind, balancing comfort, style, and individuality.
Each piece is meant to feel like more than just clothing..it’s a statement, a reflection of the untamed spirit we all carry within us. This collection was created for those who embrace their unique edge and aren’t afraid to stand out.
Pre-Production
Pre-Production
Mood Board & Research
To kick off the creative process, I gathered inspiration from a variety of sources, including natural landscapes, abstract art, and cultural trends. I pieced together a mood board filled with earthy tones, rugged textures, and bold untamed imagery that laid the foundation for the collection.
Pre-Production
Experimental & Concept Development
Before finalizing the designs, I went through countless iterations testing ideas, discarding sketches, and reworking details. This phase was all about pushing boundaries to truly capture the "untamed" spirit.
Pre-Production
Fabric & Material Selection
Selecting the perfect fabrics was a critical step. I sought after materials that balanced durability, comfort, and a raw unpolished aesthetic to reflect the collections essence. The fabric was carefully chosen to enhance the story of the pieces.
Pre-Production
Creative Challenges & Problem-Solving
Challenges are inevitable, and this collection was no exception. From finding the best materials possible to perfecting designs that felt authentic yet wearable, every hurdle was an opportunity to refine the vision and push the collection further.
Production
Production
Collaboration with Artisans & Partners
Bringing The Untamed Collection to life required working with talented artisans and trusted partners. Their craftsmanship and attention to detail ensured each piece was made with intention and care.
Production
Quality Control
Every piece went through a meticulous quality control process to ensure it met the high standards of KeresChaos. From fit and feel to durability, nothing was overlooked in delivering a polished final product.
Production
Craftmanship Techniques
I incorporated unique techniques into production, including using a digital printing machine and embroidery machines to create textures and finishes that reflect the wild untamed theme. Each piece carries its own subtle uniqueness as every placement of the leopard pattern is different.
Production
Sustainability In Production
Sustainability was the priority throughout production. By sourcing ethically produced materials and minimizing waste during manufacturing, I aimed to create a collection that feels as good to own as it does to wear.
Post Production
Post Production
Styling & Look Book Creation
Styling the collection for the look book was an extension of the creative vision. Each setting and pose was chosen to highlight the raw energy and individuality of the pieces, bringing the story of The Untamed Collection to life visually.
Post Production
Marketing & Storytelling
This collection is more than just clothing. It's a narrative. Every post, campaign, and teaser was crafted to immerse customers in the story of untamed freedom, empowering them to express their individuality through fashion.
Post Production
Packaging & Presentation
I believe the unboxing experience should reflect the care and creativity behind the product. The packaging for this collection includes sustainable materials, tissue paper, and hand written notes, adding personal touch to every order.
Post Production
Customer Experience & Launch Strategy
The launch is designed to connect directly with the KeresChaos community. From early access teasers to engaging social media content, I want every customer to feel the excitement and energy behind the collection.
Post Production
Reflection On Growth
The Untamed Collection marks an important milestone in the evolution of KeresChaos. It's not just about creating bold, meaningful designs, its about celebrating growth, risk taking, and staying true to the untamed spirit.
Thank you to everyone who orders and supports us!
Our top priority is going above and beyond for our customer experience. We wouldn't be where we are without each and every single one of you!
Thank you!